Industry of the Ordinary

Industry of the Ordinary exchange facial hair.

2004

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Industry of the Ordinary play table football, first to 1000 goals, from the MCA down Michigan Avenue.

2004

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Industry of the Ordinary purchase a flesh colored Crayola and draw a line along State Street in Chicago until the Crayola is sharpened out of existence.

2004

Industry of the Ordinary purchase a flesh colored Crayola and draw a line along State Street in Chicago until the Crayola is sharpened out of existence.

2004

Industry of the Ordinary purchase a copy of the Chicago Tribune, paint it white, and mail it to the mayor.

2004

Industry of the Ordinary collect one hundred used toys and offer them as a sacrifice to General Logan.

2004

Industry of the Ordinary hand out business cards inscribed with the word "CHAMPION".

2004

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Industry of the Ordinary paint each other's suits with luminescent paint and, charged by a car's headlights, dance on the beach.

2004

Industry of the Ordinary recruit a couple to use phosphorescent paint as a record of their lovemaking.

2004

Industry of the Ordinary orchestrate an infamous football chant.

Performed by Mark Cepon, Joshua Mancuso, Carrie Monaco and Amanda Welsh

Arranged by Patrick Brannon

Engineered and recorded at the Experimental Sound Studio, Chicago

Special thanks to Lou Mallozzi

audio requires QuickTime | size: 3MB | loadtime: about 30 seconds

2004

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Industry of the Ordinary are photographed as Old and Young God.

Photography by Natalia Ivancevic

2005

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Panel House

2005

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Industry of the Ordinary collects the last lines from ten significant works of 20th century literature.

2005

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Industry of the Ordinary transform a bible into a dollar bill.

2005

Industry of the Ordinary place an electoral sign in various locations around Chicago.

2005

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2005

For the NOVA Art Fair, Industry of the Ordinary cook a pancake brunch for the assembled art fair attendées, branding each pancake as it is prepared.

Photography by Blake Noah

2005

For the NOVA Art Fair, Industry of the Ordinary cook a pancake brunch for the assembled art fair attendées, branding each pancake as it is prepared.

Photography by Blake Noah

2005

For the NOVA Art Fair, Industry of the Ordinary cook a pancake brunch for the assembled art fair attendées, branding each pancake as it is prepared.

Photography by Blake Noah

2005

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Industry of the Ordinary solicit logos from a group of young designers.

Submissions by Richard Mutz, Keri Harvey, Roger Carlson, and Amber Mustoe

2005

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Industry of the Ordinary investigate the state of being internal, protected and private, while simultaneously external, vulnerable and public.

Photography by Melody Snyder and Anna Trier.

Special thanks to Jason Lazarus, Shayna Cott, and Josh and Haley.

2005

Industry of the Ordinary investigate the state of being internal, protected and private, while simultaneously external, vulnerable and public.

Photography by Melody Snyder and Anna Trier.

Special thanks to Jason Lazarus, Shayna Cott, and Josh and Haley.

2005

Industry of the Ordinary investigate the state of being internal, protected and private, while simultaneously external, vulnerable and public.

Photography by Melody Snyder and Anna Trier.

Special thanks to Jason Lazarus, Shayna Cott, and Josh and Haley.

2005

Industry of the Ordinary investigate the state of being internal, protected and private, while simultaneously external, vulnerable and public.

Photography by Melody Snyder and Anna Trier.

Special thanks to Jason Lazarus, Shayna Cott, and Josh and Haley.

2005

Industry of the Ordinary investigate the state of being internal, protected and private, while simultaneously external, vulnerable and public.

Photography by Melody Snyder and Anna Trier.

Special thanks to Jason Lazarus, Shayna Cott, and Josh and Haley.

2005

Industry of the Ordinary investigate the state of being internal, protected and private, while simultaneously external, vulnerable and public.

Photography by Melody Snyder and Anna Trier.

Special thanks to Jason Lazarus, Shayna Cott, and Josh and Haley.

2005

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2005

2005

As part of the John Cage Musicircus at the Musem of Contemporary Art in Chicago, Industry of the Ordinary give away badges made from a museum catalog.

2005

As part of the John Cage Musicircus at the Musem of Contemporary Art in Chicago, Industry of the Ordinary give away badges made from a museum catalog.

2005

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Industry of the Ordinary drink a crate of beer and document the change in color of their urine.

Industry of the Ordinary accompanies their wardrobes for a day.

Industry of the Ordinary give a socio-political statement to a crowd.

2006

Industry of the Ordinary give a socio-political statement to a crowd.

Click here to see more images from this project

Photography by Aron Gent

Production assistance by Melissa Lutz

Special thanks to Dominic Molon

2006

Industry of the Ordinary give a socio-political statement to a crowd.

Click here to see more images from this project

Photography by Aron Gent

Production assistance by Melissa Lutz

Special thanks to Dominic Molon

2006

Industry of the Ordinary give a socio-political statement to a crowd.

Click here to see more images from this project

Photography by Aron Gent

Production assistance by Melissa Lutz

Special thanks to Dominic Molon

2006

Industry of the Ordinary give a socio-political statement to a crowd.

Click here to see more images from this project

Photography by Aron Gent

Production assistance by Melissa Lutz

Special thanks to Dominic Molon

2006

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2006

Industry of the Ordinary host a Fancy Dress Ball to which attendeés are invited to come as a particular political personality.

2006

Industry of the Ordinary host a Fancy Dress Ball to which attendeés are invited to come as a particular political personality.

2006

For the Gala Opening of the Hyde Park Art Center, Industry of the Ordinary shear a fur coat and give the residual material to the crowd.

Click here to see more images from this project I Click here to see video of this project

Special thanks to Ivka Markovic

Photography by Greg Stimac and Jason Lazarus

2006

For the Gala Opening of the Hyde Park Art Center, Industry of the Ordinary shear a fur coat and give the residual material to the crowd.

Click here to see more images from this project I Click here to see video of this project

Special thanks to Ivka Markovic

Photography by Greg Stimac and Jason Lazarus

2006

For the Gala Opening of the Hyde Park Art Center, Industry of the Ordinary shear a fur coat and give the residual material to the crowd.

Click here to see more images from this project I Click here to see video of this project

Special thanks to Ivka Markovic

Photography by Greg Stimac and Jason Lazarus

2006

For the Gala Opening of the Hyde Park Art Center, Industry of the Ordinary shear a fur coat and give the residual material to the crowd.

Click here to see more images from this project I Click here to see video of this project

Special thanks to Ivka Markovic

Photography by Greg Stimac and Jason Lazarus

2006

For the Gala Opening of the Hyde Park Art Center, Industry of the Ordinary shear a fur coat and give the residual material to the crowd.

Click here to see more images from this project I Click here to see video of this project

Special thanks to Ivka Markovic

Photography by Greg Stimac and Jason Lazarus

2006

For the Gala Opening of the Hyde Park Art Center, Industry of the Ordinary shear a fur coat and give the residual material to the crowd.

Click here to see more images from this project I Click here to see video of this project

Special thanks to Ivka Markovic

Photography by Greg Stimac and Jason Lazarus

2006

Industry of the Ordinary organize an expedition to plant a flag at the summit of the chimney which towers over the Hyde Park Art Center in Chicago.

2006

Industry of the Ordinary organize an expedition to plant a flag at the summit of the chimney which towers over the Hyde Park Art Center in Chicago.

2006

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Industry of the Ordinary provide members of the public with a selection of wearable quotes on the condition that they are donned immediately.

2006

Industry of the Ordinary provide members of the public with a selection of wearable quotes on the condition that they are donned immediately.

2006

Industry of the Ordinary provide members of the public with a selection of wearable quotes on the condition that they are donned immediately.

2006

2006

For the Intimate and Epic show in Lurie Garden at Millennium Park in Chicago, Industry of the Ordinary disperse 61 frozen hands, each tagged with the name of a worker who broke ground at the site.

Click here to see more images from this project

Production assistance by Ivka Markovic, Blake Noah and Greg Stimac

Photography by Greg Stimac

2006

For the Intimate and Epic show in Lurie Garden at Millennium Park in Chicago, Industry of the Ordinary disperse 61 frozen hands, each tagged with the name of a worker who broke ground at the site.

Click here to see more images from this project

Production assistance by Ivka Markovic, Blake Noah and Greg Stimac

Photography by Greg Stimac

2006

For the Intimate and Epic show in Lurie Garden at Millennium Park in Chicago, Industry of the Ordinary disperse 61 frozen hands, each tagged with the name of a worker who broke ground at the site.

Click here to see more images from this project

Production assistance by Ivka Markovic, Blake Noah and Greg Stimac

Photography by Greg Stimac

2006

Industry of the Ordinary fabricate ceramic weights in five colors.

Production assistance by Jim Zimpel, Amanda Hamilton and Ivka Markovic

2006

Industry of the Ordinary provide an associate with a locked box which is then buried in the desert. Coordinates are recorded in a sealed envelope which is made available for purchase here.

UPDATE MAY 2012: Exact coordinates of this box have been lost. It can be found by using a metal detector and scanning the west shoulder of California Highway 93 between Wendover and Ibapah Road in a 200 foot radius. Alternatively, you can engage with the updated project here.

The project started in 2006

Industry of the Ordinary document a portion of their working process.

Download full scale version here

Thanks to Sabrina Raaf

2006

Industry of the Ordinary invite the security personnel of the Chicago Cultural Center to participate in a group portrait.

Event photography by Scott Whipkey

Special thanks to Jay Wolke for portrait photography

2006

Industry of the Ordinary invite the security personnel of the Chicago Cultural Center to participate in a group portrait.

Event photography by Scott Whipkey

Special thanks to Jay Wolke for portrait photography

2006

Industry of the Ordinary invite the security personnel of the Chicago Cultural Center to participate in a group portrait.

Event photography by Scott Whipkey

Special thanks to Jay Wolke for portrait photography

2006

2006

2006

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